The SLOVA project brings together not only professional scriptwriters, but also people who know everything about events — these are the hosts and graduates of the Vadim Korobkov's course. They write texts of speeches and stand-ups, scripts for videos, corporate and private events, create comic content for bloggers and brands.
The work of the SLOVA authors group begins with the definition of the customer's goal. Since humor is a rather subjective thing, it is important for them to figure out what exactly makes the client laugh, what he likes, and what limits must be observed.
While developing content for social media, the project team examines all the image details of the person for whom they are writing — the so-called “character bible”. When creating a script for a commercial or vine, the authors of the SLOVA group always take into account the target audience and brand positioning.
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